X’s recent decision to remove the option for users to hide their blue ticks has raised questions about the company’s Premium strategy. This move comes after X announced that all users with 2,500 verified followers would receive a free blue tick, which resulted in a significant number of prominent former Twitter users getting their checkmarks
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The TikTok ban seems to be caught up in a bureaucratic process at the moment. There is a bill that was presented to the House Energy and Commerce Committee last month, which aims to force TikTok into U.S. ownership or face a ban due to national security concerns. The bill has been passed by the
The increasing Hispanic population in the United States suggests that brands need to consider the language they use in their advertisements to maximize their reach. A recent research report from TikTok, in collaboration with NRG, delves into the impact of bilingual ads on TikTok users and provides insights on how brands can leverage this trend
Threads is on the verge of a major breakthrough with the impending launch of its highly anticipated API. This move will open up a whole new realm of possibilities for brand engagement on the platform. By allowing third-party platforms to facilitate Threads posting and post scheduling, the API is set to revolutionize the way brands