The upcoming quarterly results of major Big Tech giants are not just about financial numbers, but they also provide insights into the sustainability and bankability of artificial intelligence (AI) investments in the long run. Analysts at Wedbush Securities are optimistic about the growth and earnings acceleration that AI revolution and transformation wave are bringing. However, the expected growth trajectory differs among tech giants like Microsoft, Google, Apple, and Meta, depending on their AI strategies and investments.

Apple’s Late Entry into the AI Party

Apple, a latecomer to the AI party, is expected to show a modest three percent growth in the upcoming quarter. The company recently unveiled its new Apple Intelligence system, which is set to be gradually rolled out on the latest models. While analysts believe that the impact of these features may not be fully realized until the iPhone 16 launch in September, the company is hopeful about improvement in China sales, a market that has been a challenge for Apple in recent times.

Meta, formerly known as Facebook, raised its investment projections last April, allocating more funds towards chips, servers, and data centers required for developing generative AI. CFRA analysts anticipate a deceleration in Meta’s growth by the end of the year due to increased spending on AI and related infrastructure. This might put pressure on Meta’s earnings in the coming quarters.

Microsoft’s Leadership in Monetizing AI

Microsoft, on the other hand, is well-positioned to capitalize on generative AI, having integrated it across all its products and services at a rapid pace. The company has invested significantly in OpenAI, a prominent startup in the AI space. Microsoft’s cloud computing business has experienced double-digit growth, attributed to the synergies between cloud and AI. While sustaining this level of growth may be challenging, the market is optimistic about Microsoft’s ability to maintain reliable cloud growth for the foreseeable future.

Amazon, particularly its Amazon Web Services (AWS) cloud business, is expected to demonstrate a reacceleration of growth after a strong first quarter. With AWS leading in data-related services, the company is well-positioned to capture a significant portion of the demand generated by the AI wave. Investors are keen to see if the growth in AWS is sustainable and not just a one-time occurrence.

Challenges Faced by Google’s Parent Company, Alphabet

Google’s parent company, Alphabet, may face challenges in the AI space, primarily due to issues related to its search business. The introduction of AI Overviews, a feature that provides text-based results in Google search, has been met with skepticism and criticism from users. The decrease in the number of AI-generated search results indicates that Google is reevaluating the feature. However, concerns remain about the impact of such features on internet advertising and revenue streams, especially for content creators like media companies.

The future of Big Tech giants in the era of artificial intelligence is both promising and challenging. While companies like Microsoft and Amazon are leveraging AI to drive growth and innovation, others like Apple and Meta are facing uncertainties due to increased investments and evolving market dynamics. As the AI landscape continues to evolve, tech companies must find the right balance between innovation, profitability, and user trust to stay ahead in the competitive market.

Technology

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